Call for African Art Gallery Collaboration
Bring "New Colours of Africa" to China
“New Colours of Africa” is an intercultural art campaign that connects African artists and galleries with the Chinese audience and the Chinese art market. The multi-facet project consists of the following elements:
  • A public education webinar showcasing African arts and introducing the African art market to the Chinese audience (March 2023);
  • A matching and trading platform with comprehensive and complimentary translation support services connecting African galleries and artists with the Chinese market and buyers (March to April 2023);
  • Purchase of African artworks from African artists and galleries for the “New Colours of Africa” themed exhibitions in major Chinese cities;
Wubuntu invites galleries from South Africa and around the African continent to be part of the “New Colours of Africa” campaign to promote African art to the Chinese audience and foster a vibrant market for the collection of African art in China.
How to Participate:
  • Submit recommended artworks and relevant artist information in PDF file(s) to Artwork of any medium and representative of African art may be submitted; multiple submissions from one artist or multiple artists are welcome. Submission should include: 
  • Clear photograph(s) of the artwork;
  • A short description of the materials used for the artwork and its dimensions;
  • Artist’s bio and artist’s statement;
  • Clear indication of the sale price of the artwork and any other costs (Only original, ready-for-purchase artwork will be considered).
  • Selected art galleries will be contacted and supported for the translation and upload of gallery and artwork information on the trading platform for promotion as well as meetings with potential buyers from China.
  • Selected artworks will be purchased for exhibition in China.
Terms and Conditions
  • All galleries must possess a legal business licence;
  • All artwork must have original and exclusive ownership;
  • No reproductions will be eligible for consideration.